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From the start, it was all about design, free thinking, and the passion & drive to create anything that looked fast, bright, and badass.  

From painting helmets and bikes in a NorCal garage in the late 90s to working for some of the biggest brands in the Powersports Industry; design, mixed with speed and style, has always been at the core of it all. Always asking what if... why not... and how it could look, and ultimately be.

The passion continues in Ech Innovations; always striving to create something new, and sometimes finding inspiration in what was. As the cycles of trends and style continue to evolve, shape our world, and influence our culture by the minute, Think Fast isn't just a mantra, it's a way of being.

-Ech